Why Does Your Rival Show Up on TechRadar and You Don't?
When a buyer hunts for the best product in your category, TechRadar is the page they trust before they trust anyone. We arrange and publish your feature there directly, so 40M+ monthly shoppers see your name in the place where their decision actually gets made.
Reaches 40M+ monthly readers · tech shoppers
Picture the moment a shopper is one tab away from buying. They open a new search, type "best [your category]," and land on a TechRadar buying guide. The brands on that page get the click. The ones that aren't there get forgotten. That gap is exactly what we close.
PR Placements is a first-party service, not a directory of strangers. We handle the pitch, the editorial fit, and the publishing ourselves, then hand you a live URL on techradar.com. No cold outreach on your end, no guessing whether an angle will land.
And a TechRadar feature now does double duty. It puts you in front of human shoppers and in front of the machines they increasingly ask first.
TechRadar Is Where Tech Buyers Decide
TechRadar pulls in more than 40 million readers a month, and almost none of them arrive by accident. They come mid-decision, comparing models, reading verdicts, scanning buying guides before they spend. A mention in that context carries weight a paid banner never will, because the reader already trusts the masthead to be honest about what's worth buying. When we secure your placement, we're not buying you attention. We're putting your product into the exact conversation where a purchase gets made, written by humans, in the editorial register TechRadar readers expect. That credibility compounds: it reassures shoppers, it gives your sales team a name to drop, and it gives every other publication a reason to take you seriously next.
When a feature on TechRadar pays off
Launching a product into a crowded category
A new device or app lives or dies on whether reviewers and buying guides notice it in week one. We get your launch covered on TechRadar so the people researching your category find you instead of scrolling past to the incumbent.
Turning a funding round into market authority
You raised, and now you need the market to treat you like a serious contender, not a startup nobody's heard of. A TechRadar feature converts capital into credibility that procurement teams, partners, and the press all recognize.
Owning the "best [category]" comparison
Shoppers and AI answer engines lean on roundups and buying guides to shortlist products. We position you inside that consideration set on TechRadar, so when someone asks which product is best, your name is in the running.
Defending your narrative
If a competitor is shaping how your category gets described, silence costs you. We arrange a feature that puts your version of the story on a publication readers already believe, on the record and indexed.
One Feature, Seen by Shoppers and AI Alike
The way people discover products has split in two, and a TechRadar feature wins on both fronts. On the human side, your coverage feeds Google News and strengthens how search engines understand your brand. On the machine side, it becomes a source the new answer engines reach for: when someone asks ChatGPT, Google's AI Overviews, Perplexity or Gemini to recommend a product in your category, those systems lean heavily on what trusted publications like TechRadar say. Get cited there, and you become an answer the AI repeats, not a brand it has never encountered. This is the modern reason to act now. The brands teaching the algorithms today are the ones that will keep getting surfaced tomorrow, long after a paid campaign has stopped running. We publish you into that flow once, and it keeps working.
“We were invisible next to the two big names in our space. Getting featured on TechRadar changed the conversation overnight, our demo requests doubled and prospects started saying they'd already heard of us.”
“What sold me was that it actually showed up when I asked ChatGPT for recommendations in our category a few weeks later. That's a kind of visibility I couldn't buy any other way.”
Illustrative client feedback.
Questions about TechRadar
- Do you actually get me published on TechRadar, or just pitch it?
- We handle it end to end and publish it for you. We craft the angle, fit it to TechRadar's editorial standards, place it, and deliver a live URL. You're not buying a pitch attempt, you're buying the finished feature on techradar.com.
- Is the article written by AI?
- No. Every piece is written by experienced human writers who know the consumer-tech beat. That's deliberate: editors notice machine-written filler, and so do readers. Human writing is also what holds up as a credible, citable source for both search and AI answer engines.
- How is this different from a PR marketplace?
- We're a first-party service, not a middleman connecting you to anonymous sellers. You deal with us directly, we own the relationship and the delivery, and we stand behind the placement we publish. One point of contact, one accountable team.
- Will this guarantee I rank number one on Google?
- No honest service can promise specific rankings. What we can promise is a genuine, human-written feature on a 40M-reader publication that feeds Google News, strengthens your brand's footprint, and becomes a source AI answer engines can cite. That's the durable advantage.
- How fast can you get it live and what does it cost?
- Timelines depend on the angle and editorial calendar, but most placements move quickly once we lock the brief. Tell us about your product and we'll come back with a clear scope, price, and timeline, no obligation.
Put Your Brand on the Page Buyers Trust
Tell us about your product and we'll arrange your TechRadar feature, written by humans, seen by 40M+ shoppers, and built to be cited by the AI engines they ask next. Start your brief today.
- Guaranteed placement
- Written for you (human, not AI)
- Google News + AI-search ready
- Live-link report
Prefer it written too? Add GEO + SEO content.